It has been said that electronic video boards are considered the hottest outdoor advertising medium of the 3rd Millenium.
Outdoor electronic billboards are now capable of performing like a real outdoor television, even under direct sunlight, thanks to the development of new true color, ultra-bright LED technology. The picture is bright and beautiful, especially at night, with millions of bright colors on display.
Regular poster billboards, even though attractive when newly installed, can become boring, dull and even unnoticed after only a few weeks, compared to an electronic video advertising screen that constantly refreshes itself. Sounds can also be added to video boards on special events, further turning it into a giant outdoor TV.
Operated by PC, this type of board can display any TV commercial, any live event, any useful information, and any breaking news instantly, from any remote location.Â
The ideal location for this type of advertising board is a very busy street (either full of pedestrians and/or vehicles with slow traffic), a major intersection, or a large sporting event.
However, it is not recommended to be installed on a high-speed highway or major streets, even if car traffic count is high, because people won’t have time to see many ads or video clips.
