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Use Testimonials as a Secret Weapon to Create More Business

June 15th, 2010 by Shaun McFarland

Did you know that what other people say about you and your business is 8 to 11 times more powerful (and believable) than whay YOU say?

That’s right.  TESTIMONIALS are believable and credible, and you should be using them in every area of your marketing.  It’s virtually impossible to have too many testimonials from your customers and clients.

If you’re not using testimonials, you could be missing a lot of new business.  So start acquiring, developing, and utilizing testimonials… today!

Take action: Call three of your best or your favorite customers, and ask them why they use you and your business.

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