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Creativity & Personality in Social Media

January 25th, 2010 by Shaun McFarland

Social media is definitely one of the areas in marketing where money doesn’t always win.  Take advantage of two of the most powerful ingredients in social media: creativity and personality.

These two elements are the keys to having a practical message and being a trusted source.  They are also essential to discovering new and exciting strategies and tactics.  Don’t be afraid to try something new or go a different direction than the crowd.

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