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Secret to Lowering Bounce Rate of Your Website

January 6th, 2010 by Bradley Lattin

I came, I puked, I left!….this pretty much sums up the term bounce rate, or the rate at which people visit your site and leave right away.  So, how do you prevent that swift click that terminates your chance to sell a prospective customer and takes her to your competitor’s offer?

The secret lies in the first seven seconds! The single most important change to fixing a page is eliminating confusion in the first few seconds a visitor spends on your landing page.

Remember, it doesn’t matter how much you’ve invested in your shopping cart, incentive, or even product if your visitors don’t stay on your site long enough to learn about them.

Ready to start the new year right with an effective website?

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